v1.6-v1.7-v8x Google Tag Manager Enhanced Ecommerce (GTM + GA4) - PRO - 5.7.0

BlackHeartur

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Overview​

The most advanced and reliable module to work with Google Tag Manager (GTM) !
Add an enhanced and customized datalayer on every page of your shop and plug every others services you like in few clicks (Analytics, Fb Pixel, Adwords...).
Compatible GA4 !

Description​

Google Analytics Enhanced Ecommerce (GA4) :
This module sends a lot more information than classic Google Analytics (or Universal Analytics), so you can have more accurate ecommerce reports.
Know more about your e-commerce : Shopping and purchasing behavior, Economic performance, Merchandising success, Product Attribution...

Why use Google Tag manager ?
A Tag Management System (TMS) replaces hard-coded tags that are used for marketing, analytics, and testing on a website, with dynamic tags that are easier to implement and update. A tag Management system also increases your Page speed assembling all your tags and load them asynchronously.

Why use our module ?
Our module generates a very complete datalayer so you can make the most of Google Tag Manager.
Moreover, the installation is very straightforward (1 clic in Prestashop, and a configuration file for GTM, compatible with GA4, Universal Analytics, and more!)
+ read more
Benefits
check_circle_outlineAnalyze website traffic

Features​

  • Covers every aspect of Universal Analytics Enhanced Ecommerce GA4
  • Works with Google Tag Manager (GTM)
  • Complete and dynamic Datalayer on every page
  • GA4 events: login, sign_up, search, add_shipping_info, add_payment_info, add_to_cart, remove_from_cart, begin_checkout, purchase, refund, select_item, view_cart, view_item, view_item_list and more useful events!
  • Compatible with multi-shop feature (with different ID for each shop)
  • Track with accuracy orders
  • Compatible Enhanced conversions
  • Work with classic checkout
  • Work with One Page Checkout
  • Compatible with GTM server-side tracking
  • Total paid amount (w/wo taxes, wholesale price …)
  • Shipping Fees
  • Taxes
  • Customer informations (email, address, new customer, past orders...)
  • Products list
  • Refund (Partial / total)
  • Coupon
  • Client information (User ID, new client, past orders)
  • Track product display in lists (category, top, new, search, promotion)
  • Track product clicks
  • Track product detail
  • Track coupon performance
  • Track add to cart / remove from cart (with quantity and combination)
  • Track checkout steps
  • Track sign-up / login
  • Display orders sent to GTM in your BO

This module generates a dynamic Datalayer on every page of your website. You can use these information in Google Tag Manager to add every tags you like :
  • Adwords Remarketing
  • Conversion Tracking
  • Facebook Pixels
  • Affiliation Tracking
  • And many others!

PLUS :
  • Easy installation with automatic installer and Google Tag Manager configuration template
  • Display information sent to GTM in your PS Backoffice
  • No override, works with most other modules
  • Customer service answers very fast!
  • [Bonus] Google trusted stores integration

+ read more

What your customers will like​

With more information about your customers behaviours, you can adapt your online shop to fit their needs.
Push on top your best categories, re-design your checkout process to have less abandoned carts and much more ...

 

Attachments

  • v5.7.0-cdc_googletagmanager.zip
    452 KB · Views: 105

Tatanka

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Bu modülü bizimle paylaştığınız için teşekkürler.
 

AquariusGaza

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Thanks for this usefull module. I will test it
 

esma polat

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Thanks for this usefull module. I will test it
 

antoinev

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Thanks for this usefull module. I will test it
 

Sergiy_K

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Version 5.7.0 - 9/30/2024​

PrestaShop compatibility: 1.6.0.4 - 8.2.0
  • Code refactoring - Improve performance
  • Discontinued support for UA to focus on GA4
  • Add item_list_id and item_list_name properties in ecommerce object

Version 5.6.1 - 8/22/2024​

PrestaShop compatibility: 1.6.0.4 - 8.2.0
  • Fix error with invalid payment method as array key
  • Fix error when product id is not a valid integer

Version 5.6.0 - 7/22/2024​

PrestaShop compatibility: 1.6.0.4 - 8.2.0
  • The full GTM tag and GTM tag no script can now be overwritten
 

ilsanto64

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Thanks for this usefull module. I will test it
 

Rockyfeller

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Thankyou so much..this addon has saved me so many times
 

Marc

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Thank you so much for sharing this awesome module!
 

tom007

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Thanks for this usefull module. I will test it
 

uncijaPM

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Thank you very much ,i am very interesting for this plugin. REAL MVP
 

depereira09

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Thankyou so much..this addon has saved me so many times
 

am123

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Thanks for this usefull module. Lets test it
 

JDforce7

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Thank you so much for sharing this module.
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Thank you for sharing this module.
 
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